City Centre

Gothenburg

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DESTINATIONS sweden gothenburg Shopping City Centre

City Centre

Few other neighbourhoods have as many different shops as the city centre. Nordstan, Arkaden, the department store NK, and Kungstorget with the Market Hall are all great places to shop. From the latter, follow the three parallel pedestrian streets: Södra Larmgatan, Vallgatan and Kungsgatan to Magasinsgatan. Stroll along the first two and browse Swedish fashion brands like Tiger of Sweden or Filippa K, but also small independent shops featuring interior design, home decor, and kitchen items. Don't miss the "secret" lane Victoriapassagen, between Vallgatan and Södra Larmgatan. Kungsgatan features mostly Scandinavian high street brands while Magasingatan is the home of many Swedish brands like Velour and Acne, but also interior design and vintage fashion.

Shopping

Gothenburg is renowned for its diverse range of shopping options, from high-end fashion boutiques to quirky vintage shops and bustling markets — and the best part is that everything is within walking distance. The city’s main shopping street, Avenyn, offers a mix of international brands and local designers, while trendy neighbourhoods like Haga and Magasinsgatan boast unique shops and independent boutiques. The city's large shopping centres, including Nordstan and Arkaden, provide a one-stop destination for all your retail needs.